Mattel makes limited edition 'Day of the Dead' Barbie

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(CNN) -- Calling all Barbie lovers. There's a new collectible doll coming to store shelves next week!

The Dia de los Muertos Barbie represents the Mexican "Day of the Dead" festival, which honors departed loved ones.

Mattel, the toy company that owns the Barbie brand, says the doll "honors the traditions, symbols, and rituals often seen throughout this time.

"The Day of the Dead" Barbie costs $75.

You can buy it at Target or Walmart or on Amazon starting Thursday.