Topeka (WIBW) - A Topeka radio station will adopt new, but familiar, call letters.

Cumulus Media-owned and operated KQTP-FM US103 will become 102.9 KTOP FM, effective Nov. 9.

The station will continue to play a blend of country music known as “The Latest and All Time Greatest,” according to KTOP Program Director Tom Freeman.

Cumulus already owns KTOP-AM 1490, which is an ESPN station.

The call letters first appeared on the FM dial more than 30 years ago, on what is now KDVV-FM V100 at 100.3 FM.

“Those are great call letters, they always were and they always will be because they stand for Topeka” Merle Blair, host of the Merle Blair show said when he heard the news. “We used to play Country Music on KTOP, I may even have some old K-TOP Country jingles in my library”.

Blair joined the staff of KTOP-AM in 1955 and was name General Manager in 1964. The Merle Blair Show had been a mainstay of the KTOP-AM programming line up for years. The show now airs on Saturday and Sunday on Cumulus sister station 1440 KMAJ-AM.

“KTOP is a great call sign because it represents TOPeka. They’re easy to say and easy to remember,” Cumulus Senior Vice President Spike Santee said. “It may be old fashioned but I like having two stations paired up with the same call letters like KTOP-AM and KTOP-FM. We already have KMAJ-AM and KMAJ-FM”.